Respect
Role: Associate Creative Director / Motion Designer Type: Outdoor Campaign Agency: Trailer Park Client: MGM Studios
As an Associate Creative Director at Trailer Park Group, I designed and edited the outdoor piece for a massive and innovative LED billboard in West Los Angeles. "Respect" is a biographical musical drama film portraying the life of American singer Aretha Franklin.
The digital outdoor piece I created for Respect aims to captivate viewers, pay homage to LA's culture, artistry, and sophistication, and dynamically bring Aretha Franklin's story to life at some of the most popular locations.